Become an Affiliate

Join Brillbet’s affiliate programme and grow with a straightforward, performance-driven partnership. We work with publishers, streamers, affiliates and marketing partners across the UK and beyond. Our approach is practical: we provide clear tracking, flexible commercial models and hands-on support so partners can focus on traffic and conversions.

Programme purpose

Our affiliate programme is designed to turn quality traffic into long-term value for both parties. We aim to build measurable partnerships that reward consistent performance, compliance and player retention. Whether you run a comparison site, a streaming channel or a social marketing campaign, we want to help you monetise relevant audiences reliably and transparently.

Partnership benefits

Partners gain access to a range of commercial options and promotional assets tailored for UK audiences. We offer flexible payment routes, regular performance reviews, and a dedicated contact who understands your market. You’ll receive creative assets, deep links and campaign-ready landing pages to make integration as simple as possible.

Commission structure

Flexible models

We provide multiple commercial models to suit different types of partners - including revenue share, CPA and hybrid arrangements. Exact terms are agreed individually so you can pick the model that best matches your traffic mix and long-term goals.

Payment transparency

Payments are issued under clear terms with reconciled reporting and an easy process for invoicing and payouts. We discuss payment cadence and methods during onboarding so you have certainty from day one.

Tracking and reporting

Accurate tracking is central to the programme. Our partner dashboard offers real-time campaign metrics, conversion data and basic attribution reports. You’ll be able to monitor clicks, sign-ups and player activity at a glance, and we provide support for troubleshooting tracking issues or custom reporting requests.

Marketing tools and support

We supply an array of ready-to-use creatives in popular sizes, headline copy for UK audiences, and flexible links for direct game or category promotion. Technical support is available for deep-linking, tag implementation and UTM setup. Your affiliate manager will share a campaign calendar and tips for improving conversion and lifetime value.

Long-term cooperation

We’re looking for partners who want to build sustainable income streams. Long-term cooperation may include bespoke commercial deals, exclusive campaigns for high-performing partners and joint testing of new traffic channels. If you’re serious about scaling, we’ll work with you to align goals and optimise performance over time.

To discuss partnership opportunities, contact [email protected] and a member of our team will respond promptly.